Commercial Art was an advertising-centric magazine produced by The Studio Ltd, 44 Leicester Square, London. Both names pop up whenever you research graphic things from the 1920s – 1940s. Now, if I still had access to the lovely online databases and libraries that I had when at college I’d be able to do a bit of research. As it is, I pretty much rely on the internet for research these days and it lets me down in this instance.
This is a wee paper flyer for Commercial Art magazine, probably from the later 1920s. A nice bit of copy tells us: ‘ “Commercial Art” THE Journal of Illustrated Advertising is a tonic for business, the proved friend of the advertiser and an essential guide to the publicity of to-day and to-morrow.’
And of course, being me, I love the line drawing below. There is more copy on the back.
The British Library catalogue tells me Commercial Art ran from 1922 – 1931 and then became Commercial Art and Industry from 1932 – 1936. And then may have morphed in to Art and Industry from 1936 – 1958. These dates are held up by a couple of covers of Commercial Art uploaded to Flickr by the ever tasteful Mike Ashworth. And the few bits of Art & Industry stuff I have.
So this remains a nice bit of paper without much of a story. But it’s a rare little thing too; especially when you think of how quickly you throw away the flyers and inserts in a magazine today.